Positioning & Messaging
Replace "founder intuition" with market data. We interview customers, analyze win/loss rates, listen to sales calls, and audit competitors to isolate your Unique Differentiator—the specific reason you win deals.
The Asset: The Messaging Playbook
A definitive framework that aligns Product, Sales, and Marketing around one winning narrative, ensuring the entire company speaks the same language.
Content Marketing
Eliminate "content for content's sake." We audit your library and map assets directly to the Buyer Journey—ensuring every piece serves a strategic purpose for the "Unaware Prospect" or the "Ready-to-Buy Lead."
The Asset: Strategic Content Roadmap
A plan focused strictly on "content that sells,” prioritizing high-impact assets that unblock sales conversations over vanity metrics.
Growth & Demand Gen
Document existing demand processes, define best-practice funnel metrics, and align the entire go-to-market organization around the funnel.
The Assets: The Demand Bridge & Dashboard
An architectural map of the specific actions required to hit revenue targets, paired with a real-time view of ROI to ensure accountability.
Executive Leadership
Jason truly embeds as the fractional CMO. He does not just advise; he executes. He manages agencies, leads revenue meetings, and owns the number.
The Asset: Operational Certainty
The founder reclaims their time, while the revenue team gains a seasoned leader to drive execution.
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